Case Study 2
Lion Bold Wine


  • Logo

  • Style Guide

  • Wine Labels

Lion Bold Wine was a new company still in the product developmental stage. They were without a logo or brand to direct their company's marketing. Upfront costs were a concern for a new business, and not a lot of details were readily available to produce a website, so their needs at the time of this case study were just to solidify a brand direction with logo development.

Image by Alasdair Elmes

The design goals were to utilize rich, royal jewel tones, and to communicate the union of the owners. The original direction shifted from a more modern look towards a logo that emulated an old English heraldic shield.

Image by Roberta Sorge
Lion Bold Secondary Logos

Logo Development History


Amazing work! They went above and beyond with everything, and really delivered on what we were needing.

- Heather Lemieux & Patrick Bernard, Owners